SEO which stands for Search Engine Optimisation is very important when marketing your website. You will often be up against a number of competitors on the search engines such as Google or Bing and you need to try and make sure that your website comes top for your best keywords or phrases. There is a […]
Category Archives: advice
Turning your website in to a shop
If you already have a website and have now decided you would like to start selling products there, you may wonder how the best way to go about it is. Depending on what content management system has been used to build your site, you may be able to simply bolt on an e-commerce section and […]
Ways in which you can improve your website
If you have a website it is important to be constantly maintaining it. This may be by adding more content, changing the design or layout or simply testing that it is all working as it should. When it comes to redesigning your site there are a few things to bear in mind which may help […]
Promoting your USP
All businesses should have some sort of USP (Unique Selling Point). This may be a product that you offer that is patented meaning no one else has the rights to copy and sell it, or you may be the UK’s only authorised seller. For some businesses, their USP can be something like all their products […]
Adding calls to action to your website
A website can be a great selling platform for your website. It can be a way to sell products or service or as a brochure to attract people to make an enquiry or come and visit a showroom or shop. Calls to action can be a simple “Buy Now” link or a graphic containing images […]
Adding functionality to a website
Over time websites can become stale and outdated and it is important to regularly update not only the content but also the design and functionality. You may have had a website designed a few years ago and at the time it did exactly what you and your customers needed it to but over time, as […]
How to make your adverts appealing to the right people
If you have a website are looking to sell products on there then you may want to create some banner type adverts to splash across your site. Getting advertising right is key to the success of an e-commerce website and can really make a huge difference to sales figures. When creating an advert it is […]
How to make your business cards stand out
Business cards are often passed around quite freely at networking meetings, conferences or events and it can be easy to forget where a business card came from and why you have it. Business cards are used to pass your details on to someone that you have been in contact with in order for them to […]