When someone is having a website designed it can be a bit of a constant battle between the website own on how the site should look compared to the programmers view on functionality. The truth is a good website can have both and it is an important quality to have both of these elements to […]
Author Archives: Mike
Adding social media to your website
Many companies are now adding not only links but feeds direct to and from their social media accounts. This has proved very popular with social media uses as often it shows them that the company is proactive about speaking and communicating with their customers and also that if a customer has an issue they can […]
How to track the performance of your website
Being able to track how effective your website is and how it is performing is vital to being able to move forward and improve the site. Most web development companies offer a statistics package, but even if they don’t, there are many ones out there that you can add to your site to analyse yourself. […]
Finding a good web development company
When choosing a website and marketing company to take your business to the next step, what should you look for. Cost alone is not something you should base your choice on as cheap websites often do no perform well and will not show you a good return on your investment. Asking other business colleagues for […]
Include “Call to Action’s” in your website design
Call to Action’s (CTA’s) are exactly what they say on the tin, often a banner or text that tells the visitor to do something like buy a product or contact your business. Calls to action should be placed appropriately on the page as not to annoy visitors but to make it extremely easy for them […]
The importance of a good looking website
Websites need to do two things – function well and look good. If you can get these elements correct you are half way there to gaining customers and business. How many times have you searched for a product or service on the internet, clicked on a site to be greeted with something that is so […]