A blog can be an individual’s personal space, and some may say that the web design is not quite as important as is on company websites, but every blog has a target audience, and it should appeal to their needs.
You may not feel as though you’re writing to an audience, but you are, whether you know it or not. Each and every blog will have some kind of audience, and the design must be appropriate. You have to consider colours, functionality, brand, and typography, and if you really want t your blog to become a success, every element should be considered in detail.
You may find you’ve been adding content to your blog for years, but you’re still struggling to see the same audience returning, and this is a sign that you need to update your blog design. A blog is not just a place to release your thought feelings or information, its place visitors should enjoy, and design must be considered if you want returning visitors.